Being a Fashionista

Being a Fashionista

Let's talk trends. Like truly. We follow them. We buy around them. We dress around them. Some last no more than a year and some flow for what seems like forever. 

If you met me on an average day, you would probably not find me trendy. Chances are I look like one hot mess. Maybe I have makeup on, maybe I don't. Lipstick on me? Never. Eyeliner. Nope. I'm a pretty basic chick. I've never even dyed my hair. Say what? It's true. I don't paint my nails either. Okay that's kind of a lie. I actually really like to paint my nails. And get them done. But I have 3 kids, 4 businesses, and a farm to run. So it doesn't happen often. 

But this average jeans and tee girl has gotten crazy excited this season. Why? Because the latest looks are some of my favorite things and they all pair perfectly with our Graphic Tee line, Southern Mess. 

So let's talk Plaid. Not your Grandfather's Plaid but today's plaid. It's back and it's rockin as a layered look with graphic tees,  as longer cardigan styles, and accented with lace and sequins. I could wear it EVERY.SINGLE.DAY. Want to dress it up? Slip on a solid colored dress and some boots. Done.

We are also obsessed with modernized vintage. The latest craze, and one we thought we would hold alone, are distressed button ups and flannels. OMG. It's the bomb. 

Animal print continues to rock the market and CAMO IS BACK. Well, it never really went away for me, but it's back with styles that are insane and it's nice to see I'm not the only one sporting that look anymore! 

So keep checking back this season as our models bring you the latest looks to life in our next big campaign shoot coming up. 

Lots of Love,


Southern Mess 


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Meet the Models- Janette Sandoval

Meet the Models- Janette Sandoval

We want to take some time to celebrate the faces behind our Southern Mess brand. When we started out on this journey, we knew we didn't want to feature professionals. We wanted real woman and we wanted to ensure we celebrate those that are truly who we are. 

Our first feature is Janette Sandoval. I was crazy thrilled when I asked her to model and she agreed! I loved her edgy look, spunky personality, and she's a rockin Mama too! 

She's been married to her husband for 9 years and together 13. They have 3 children and she loves being a Wife and Mommy. She owns her own Hair Salon called Twisted Sisters in Perryton, TX where she was born and raised and shares the responsibility with her sister and business partner. She's been doing hair for 7 years. She loves her job and plans on doing hair until she's 80! 

She's a tattoo lover and has 7 already with plans for more. She's all about self expression whether it be her client's hair or her own personal tattoos. 

She's always there for her family, kids, and her friends. Shes a Taurus so she can also be quite stubborn but hey, that's a good thing! 

Her motto is "Life is too short for Maybes". 


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Dreams, the Fear of Failure, and Jumping In Anyway

Dreams, the Fear of Failure, and Jumping In Anyway

For the longest time I was afraid to even design. I was afraid my ideas would be "dumb" or "suck". When I finally dove in, I did so very cautiously basically doing "safe" things like monogramming. It wasn't me though.I wanted more. I needed more. So last Christmas, I got brave enough to roll out some of my designs. Things I've had written in notebooks, saved in notes, and in my head for years along with a million other "gotta do someday" ideas. Once I started designing, I couldn't stop and many are still our best sellers today. 

This summer my husband got laid off from his job and I began looking at options for expansion, pushing every ounce of negativity away from my brain that was screaming "No one else is going to want those!". Well, Southern Mess did it anyway and with a small launch as I type this, our little shirt line is now in over 30 boutiques nationwide and counting! But that's not what this blog is about. 

This past week we did our first photo shoot. It was important to me that we didn't use professional models. I wanted real woman, with real flaws. Mothers, Wives, Community Members. I wanted real life. Chaos. Insecurities. And I was scared to do that too. Scared that when I asked, no one would want to model. Scared that our photos wouldn't be good enough. Scared there would be no photographer even willing to take them. Scared I would forget something in the planning process. Always scared. But not anymore. 

Because what I got in exchange was more than I could ever ask for. I got encouragement, excitement, and support. A tribe of people both near and far who didn't care whether I failed or succeeded. Who were just there for me. Period. A husband who mowed the whole ranch the day before our shoot, let me use his rusty Jeep in a pasture full of cattle and manure after washing it, and who refused ever so politely when I asked him to model our Papa Bear shirt. 3 little girls who followed our photo shoot around in awe. Who gladly help me tag clothes in exchange for bath bombs, and who give up so much of their Mommy time so I can grow this little shop. Not one, but 4 photographers who were so excited at the opportunity to shoot for our boutique and to the one we chose. Who was patient, fun, and of course, AMAZING. A mentor who is sincere and keeps my goals on track when my mind begins to wander with all the to do's. These Women pictured, who didn't hesitate when I asked if they would model, and the rest who weren't able to make the photo shoot but were just as eager to be backups. Our family and friends, who love us even with our crazy busy schedules and missed events. 

And to those, who I hope read this and it's the push they need to go for their dreams, stop fearing failure, and jump in anyway! 

Real Woman. Real Fashion. Real Life. 

That's who Southern Mess is. That's who we all are. 

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